It's no surprise that each new generation of renters brings with them new challenges for owners and operators to tackle. As more and more digital-fluent residents enter the market, it's never been more important for property managers to understand how to connect with their younger renters via technology.

Our very own Larry Bellack sat down with multifamily renter software creator PERQ during this year's NAA Apartmentalize conference to discuss just how the industry can better embrace the trends of their Millennial and GenZ residents, as part of The Bridge Podcast series. Additionally, Andy, Fabian and Larry dive deeper into the development and success of Mobile Doorman, including the tools the company has adopted to increase resident engagement and satisfaction.

Listen to the full interview here!